Email Design Features

Email Templates

Choose from dozens of beautiful, industry-specific email templates to get started creating your email.

Upload or Import Content

As well as using the WYSIWYG editor, you can upload your existing email campaign from your computer or import it from a web page.

Design Once, Please Many

Our templates have been tested to work in all popular email clients (including Yahoo, Hotmail, Gmail and Outlook), meaning your contacts see your email message exactly as you intend it to be seen.

Easily Upload Images

Upload as many images as you like into your email campaigns. Unlimited free image hosting is included with every account.

Easy WYSIWYG Editing

Use the built-in WYSIWYG editor to make changes to your email campaigns. You can format text, upload and insert images, add links and more.

Popup and Inbox Previews

See exactly how your email will look before you send it. You can view a preview in your web browser or even email it to yourself.

Use Your Existing Template

There’s no need to design your email template from scratch. You can upload or copy+paste your existing template (with images) into Gretor Email
Marketer in just a few seconds.

Email Personalization

Personalize your email with two clicks using custom fields such as first name, age or company name. It works the same as a mail merge in Microsoft Word!

Advanced HTML Editing

Advanced users have full access to customize the HTML of their email campaigns, right from the WYSIWYG editor’s “source” tab.

RSS Archive of Sent Emails

Gretor Email Marketer automatically creates an RSS archive of emails you send, making it easy for you to display the archive on your website or
anywhere that supports RSS.

Anchor Links

Anchors allow you to insert a link from one section of your email campaign to another, such as from the table of contents to a paragraph further down
in the email.

Email Campaign Features

Easy, Automatic Unsubscribes

The “Insert Unsubscribe Link” button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries.

Also, all unsubscribe requests are processed for you automatically giving you and your subscribers peace of mind.

Campaign Optimization Tips

Right from Big Commerce you can view tips, tricks and advice to make sure your email campaign is optimized before sending. Learn how to improve subject lines, what time works best for sending and more.

Automatic Bounce Handling

Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean.

You can also export a list of which email addresses bounced and see both soft and hard bounce details.

Upload & Send Attachments

The Gretor Emailer includes full support for uploading and sending attachments along with your emails.

Embed Images As Attachments

When sending a campaign you have the option to embed images as attachments, meaning your email can be viewed (once downloaded) without an internet connection.

Free, Built-In Spam Checking

Your email is analyzed for known spam keywords and the spam report shows you exactly what needs to be changed, ensuring your email is delivered to as many of your subscriber’s inboxes (and not junk mail folder) as possible.

Forward to a Friend Link

Encourage subscribers to share your email by including a “forward to a friend” link in your email. You can even see a report on who forwarded your email to a friend and when!

No Duplicate Emails – Ever

You never have to worry about duplicate emails with Gretor Email Marketing. We guarantee you’ll never find a duplicate email address in your list.

Send Now or Later

With full support for scheduled sending, you can blast your email out immediately or schedule it to go out at a later more convenient time.

Send to Multiple Lists at Once

Easily send your email campaign to multiple contact lists in one send. Duplicate emails are removed automatically before sending.

Dynamic Content Blocks

Dynamic content blocks allow you to personalize a section of your email message based on custom field values. For example, if the subscriber’s hobby is golf, you can show a golf ball. If it’s hockey, you can show a hockey stick, etc.

Automatic Inbox Preview

For maximum impact and click thrus it’s important that your email looks the same in all of the popular email clients, which isn’t always easy.
Luckily Gretor Email Marketer’s inbox preview tool shows how your email will look in all of the popular email clients (Yahoo, Gmail, Hotmail, Outlook, etc).
If something is found to be out of place, you’re shown exactly what to change to ensure maximum inbox compatibility.

HTML, Text or Both (Multipart)

Create beautiful HTML emails, informative text emails or both using the integrated campaign editor. Multipart emails are sent as HTML and text and your subscriber’s email client will show whichever version it supports best.

CAPTCHA Form Support

Eliminate automated submissions from your website signup form by enabling CAPTCHA form support.

Pause & Resume Sending

From the “Scheduled Emails” page you can see a list of emails waiting to send and you can even pause and resume emails that have started sending.

Statistics & Reporting

Email Open Reporting

You’ve created and sent the perfect email campaign, but how many people opened it and when? Gretor Email Marketer tells you this and more.
From the statistics tab you can see exactly who opened your email and when. View the data as a visually appealing bar chart or as a data table with more detail.
You can view the open rate report for the last 7 days, last 30 days, last year or even a custom date range.

Link Click Tracking

See which links were clicked, by who and when. Your sales team can follow up with leads who’ve shown interest in your products by clicking a link in your email. Talk about making contact at the right time!.

Google Analytics Integration

As you’re sending an email campaign you can type in your Google Analytics details and a tracking code will be added to all links in your email, giving you full integration for number of visits, goals and e-commerce conversions for that campaign.

Email Bounce Tracking

Bounces are handled for you automatically and you can view reports showing which email addresses bounced, when and why, with an exact error message from the email provider, such as “Email address doesn’t exist”.

Unsubscribe Reporting

See unsubscribe statistics for each email campaign you send, either for a specific date or over time.
You can view the details of everyone who unsubscribed and see the unsubscribe rate relative to open and bounce rates.

Forward to a Friend

See how viral your email campaign really is with complete details of who forwarded your email to a friend and when.

Advanced Email Marketing Features

Split Testing

Find out which of your email campaigns performs the best based on open rates and click-thru rates with split testing.
You can even run a split test on a small portion of your list and send the winning email to the rest of your list automatically after a predefined period of time!
Unlike other email marketing Services which limits you to A/B split testing, you can test unlimited variations in a single split test.

Triggers

Put your follow up tasks on autopilot with triggers. Send birthday and anniversary reminder or promotion emails, move contacts between lists when they open your email or click a link and a whole lot more!

With triggers you can:

• Send recurring emails based on a date such as a birthday
• Add contacts to new lists based on events (such as opening an email or clicking a specific link)
• Remove contacts from the list they are on based on an event
• Add/remove a contact from a list on a date in the future

Automatic Event Logging

Every time a contact in your list receives and opens an email campaign or autoresponder, or when they click a link in your email, that action is logged automatically under their contact profile.
You can see a complete history of every email they’ve received, which links they clicked and when they opened your emails.

Surveys & Feedback Forms

Use the drag & drop editor to quickly create a completely customized survey then link to it in your email or autoresponder and blast it out to your list. Responses are collected and can be analzyed, browsed and exported to Microsoft Excel for further processing.

Manual Event Logging

Using the built-in event logging system you can quickly and easily log events such as phone calls and meetings next to contacts in your list.
Each user can define their own event types and follow up reminders can be added through the software automatically to your Google Calendar if enabled.

Google Calendar Integration

Gretor Email Marketing has full support for your Google calendar. Easily add follow up reminders to your Google Calendar simply by clicking the “Add to Google Calendar” icon next to any date field when editing a contact’s details.

Autoresponder for Businesses & Digital Agencies

Gretor Email Marketer supports unlimited autoresponders that can be used to automatically email your subscribers at any time in the future. Emails can be sent based on subscriber preferences such as age, sex and location, and everything is done using only your web browser.

What is an autoresponder?

An autoresponder is an email program that can be used to automatically schedule or send an email to any number of email addresses. Gretor Email Marketer includes its own autoresponder capabilities, so you can setup email to automatically send to your subscribers at any date in the future.

Why would I use an autoresponder?

Autoresponders are a great way to automatically contact your subscribers, without having to physically sit down and write an email to each and every one of them. Here are a few ways you can use autoresponders:

Automatically send a follow up email to customers who have purchased from you.
Create and send an email course to your subscribers. You can schedule the course to be emailed over different days. For example, you could send your subscriber a new email every Monday, or even a new email every day.
Send different emails to your subscribers automatically based on their preferences. For example, send your “California Real Estate” newsletter to subscribers who say they are in California and send your “Chicago Real Estate” newsletter only to subscribers who told you they are in Chicago.

The Email Marketer autoresponder

Gretor Email Marketer’s built-in autoresponder lets you easily create and schedule your own emails to be sent automatically to subscribers. You can choose which subscribers to send to based on powerful filtering technology, and you can view reports and statistics on every autoresponder that gets sent.

Put automated email marketing to work for you!

Research has shown that people need to be “exposed” to your products or services at least seven times before they will purchase. Your web site can help, but emailing your customers using automatic “follow up” emails can get the job done much quicker.

If you haven’t heard about “autoresponder emails”, they allow you to automatically send as many follow up emails to your web site visitors as you like. Once they sign up to your mailing list, you can use Gretor Email Marketer to schedule a series of 3, 4, 5 or even 20 follow up emails to be sent to each subscriber at separate intervals over a period of time.

For example, if someone subscribed to your mailing list today, you can schedule a series of 3 autoresponder emails to be sent to them automatically by Email Marketer. You might schedule the first one to go out 24 hours after they have subscribed with more information about your products/services.

The second might go out 48 hours after, with a free eBook or more content, and you might send the third one 72 hours after, including a link to buy your product with a discount. The possibilities are endless.

It’s a no-brainer that autoresponder emails can help increase sales, and the best thing is that once you’ve setup the autoresponder, you don’t need to do anything else Email Marketer takes care of everything and will send the autoresponder emails at any time of the day, 7 days a week.

Create Multiple Autoresponders

Autoresponders are emails which get sent to a contact after they’ve been on your list for a certain time, such as 24 hours or 2 weeks.
Gretor Email Marketer allows you to create multiple, sequential autoresponder emails for each of your contact lists.

Filter the Recipient List

You can assign an autoresponder to your entire list or only a portion of it, such as those in New York with under 10 employees or leads from last week’s trade show who have ticked the “Send me more information” box on your signup form.

This means you can assign multiple autoresponders to one list based on custom filters instead of separating your contacts across multiple lists.

HTML, Text or Both (Multipart)

Create beautiful HTML emails, informative text emails or both using the integrated campaign editor. Multipart autoresponders are sent as HTML and text and your subscriber’s email client will show whichever version it supports best.

Open/Link/Unsubscribe Reporting

Just like email campaign statistics you can see who opened your autoresponder, which links they clicked on and more, including unsubscribe and bounce reports.

Digital Agency Features

100% Private Label Service

Digital agencies and web designers with clients will be glad to know that we provide private label every aspect of the Service, including logo and “powered by” text.

Multiple User Accounts

Each user has its own lists, autoresponders, contacts, etc, as well as its own permissions which you can configure.

Email Speed Throttling

Limit email speed for each user. Impose limits on emails per hour, month and total number of emails able to be sent.

Restrict Number of Lists

You can impose a limit on how many contact lists a user can create or even stop them from being able to create new lists at all.

Integrated XML API

The powerful XML API can be used to add and remove contacts to/from a list, retrieve and update contact details, check if a contact is on a list and much more.

Scales Incredibly Well

The service can handle thousands of users sending millions of emails and autoresponders simultaneously thanks to an architecture planned from the ground up to support multiple users.

Per-User SMTP Settings

Optional per-user SMTP settings allow you to specify which mail server should be used to send their email campaigns. If no SMTP settings are specified the default mail server will be used.

Integration With SMTP.com

If you have multiple clients but don’t have your own SMTP mail server then you’ll appreciate our partnership with SMTP.com which gives you an affordable, fully managed mail server to use when sending your clients email campaigns.

Per-User Email Templates

You can create and upload custom email templates for each user and these templates will not be visible to other users when they login.

“My Account” Page

Your users can modify their own details including password and contact information.

Per-User Time Zone Support

Server times are converted to user’s local time zone making it easy to workout dates and times when scheduling email campaigns.

Per-User Statistics

Each user has access to their own statistics area where they can view, print and export reports such as email opens, click tracing and more.

250 Page User Guide

The private label user guide comes in at 250 pages and explains all features found in the Marketer. It also includes a comprehensive “Getting Started” guide which even the most non-technical clients can use to create, send and track their first email campaign.

500+ How To Guides

The “Help” link inside the software links straight to ViewKB.com – a private label knowledge base which contains over 500 how to guides and answers to common email marketing questions.

Control Scheduled Tasks

Browser-based support for managing the execution of scheduling tasks (such as autoresponders or bounce processing) means no fooling with the command-line.

Publish a System Message

Add a message to the home screen for all users (such as a “down for maintenance” message) from your web browser.

CAN-Spam Compliance Features

One Click Unsubscribes

The “Insert Unsubscribe Link” button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries.
Also, all unsubscribe requests are processed for you automatically giving you and your subscribers peace of mind.

Automatic Bounce Handling

Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean.
You can also export a list of which email addresses bounced and see both soft and hard bounce details.

Contact Details in Footer

Gretor Email Marketing allows you to enter your complete company contact details which can be added to the footer of every email you send. This helps subscribers remember who you are and why they joined your list, and reduces the chance of your email being marked as spam.

“Do Not Mail” List

The built-in email suppression tool allows you to keep lists a list of contacts who shouldn’t (and won’t) be sent your emails under any circumstance.

Double Opt-In Confirmation

Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list.